Begun tailgating already for 3 p.m. EST kickoff of Puppy Bowl. #352Bowl — Brian Russell (@GainesvillePR) February 3, 2013
Follow hash tag #352bowl during the Super Bowl for insightful reviews of expensive commercials. — Damion Wasylow (@dwasylow) February 3, 2013
30% of people will share fave ad via Twitter. RT @tv_aholic: Super Bowl Ads (infographic) ow.ly/1RQdCM #352bowl — Damion Wasylow (@dwasylow) February 3, 2013
Only during the #SuperBowl would average Americans consider “on demand commercials” a benefit. ow.ly/1RQdVE #352bowl — Damion Wasylow (@dwasylow) February 3, 2013
30-sec #SuperBowl ad = $4 million = 3.6 cents per person watching. #352bowl — Damion Wasylow (@dwasylow) February 3, 2013
Reviewed 26 #SuperBowl ads on @usatoday AdMeter. Avg score = 5.11. Lots of average ads being served up tonight. #352bowl — Damion Wasylow (@dwasylow) February 3, 2013
Projection: Tonight’s winning team will be the Budweiser Clydesdales. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 3, 2013
Budweiser Black Crown. Who’s the audience is for that one. I think it’s me…but I feel completely uncompelled. #352bowl #brandbowl — Damion Wasylow (@dwasylow) February 3, 2013
A Blackberry ad? Welcome to Super Bowl XXXVII. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 3, 2013
Kudos to Prudential – simple message, good visual. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 3, 2013
RT @emilcdc: All commercials have hashtags. None ask you to like it on FB. Zuckerberg, take note. #adbowl #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 3, 2013
Hate commercials that show people “partying” with soda. Sorry, Pepsi Next. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 3, 2013
Bud Black commercial uses 2 Broke Girls theme song? Very odd choice. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 3, 2013
Coke’s Surveillance Camera wins for most original messaging. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 3, 2013
Coke spot demonstrates what brand advertising is all about. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Hope you had your laptop handy for “Epic Playdate.” No mobile. None. img.ly/smcO #352bowl — Brian Russell (@GainesvillePR) February 4, 2013
Some Arab-American groups call that Coke spot racist. I don’t see it. ow.ly/hnJf4 #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Taco Bell old folks ad made my wife laugh. Not sure how I feel. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Best Buy directs to hashtag. Co.’s site is mobile friendly. At least hype your commercial for a night there. #352Bowl — Brian Russell (@GainesvillePR) February 4, 2013
Lincoln – speaking for all 30-somethings, no thanks. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Toyota gets it right! While hashtag pushed,mobile-friendly site also connects to ad – img.ly/smdG #352Bowl — Brian Russell (@GainesvillePR) February 4, 2013
RT @tomcunniff: Big takeaway from Super Bowl ads? All things digital are afterthought. Must do better. #Brandbowl #usf13SB #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Seeing lots of CBS promos. Strategy or unsold inventory? #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Please register your domain name with anything other than that GD site. For your sake. #352Bowl — Brian Russell (@GainesvillePR) February 4, 2013
Jeep creative team: “Sodier reunions make people cry. Let’s use that.” #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Audi got it right, too. (except encouraging rich teen boys to get aggressive w/ girls.) Mobile site connects to commercial. #352Bowl — Brian Russell (@GainesvillePR) February 4, 2013
Hyundai’s PickYour7 site is mobile-friendly game. The mom looks like someone from another commercial, though. #352Bowl — Brian Russell (@GainesvillePR) February 4, 2013
Third Hyundai commercial pushes co. site. Mobile friendly and connects to all commercials (at least so far) #352Bowl — Brian Russell (@GainesvillePR) February 4, 2013
Ha! RT @audi Sending some LEDs to the @mbusa Superdome right now… #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Would be a great time for the commercial for Baden NITEBRITE Glow in the Dark Footballs. #352Bowl — Brian Russell (@GainesvillePR) February 4, 2013
Not just the lights. Coke site pushed in commercial continues to be faulty, too. youtu.be/31CTYHE0_mQ #352Bowl — Brian Russell (@GainesvillePR) February 4, 2013
If people can’t pronounce it, maybe it’s a flawed concept. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Subway commercials should cut off at 25-seconds followed by graphic: “sorry, our commercials come up a bit short too.” #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Bigger sellout, Wonderful Pistachios or Psy? Gangnam…blah. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Budweiser finally gets it right. Kudos on the Clydesdale spot. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
You’re running a local spot during the Super Bowl, free production doesn’t cut it. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Love the Dodge Ram “Farmers” spot. Perhaps just the nostalgia of Paul Harvey. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Tide fortunate 49ers still in the game when their spot aired. Adds to the impact. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Nicely done, Samsung. Best use of celebs. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013
Best: Bud Clydesdale, Ram Farmers. Worst: GoDaddy Kiss, Pistachios Gangnam. #brandbowl #352bowl — Damion Wasylow (@dwasylow) February 4, 2013